AirAsia Zest to offer more flights from Cebu
Posted at 10/11/2013 5:26 PM | Updated as of 10/11/2013 6:17 PM
MANILA – AirAsia Zest, the rebranded airline of sister firms AirAsia Inc. Philippines and Zest Airways Inc., announced on Friday that it will be offering more flights from Cebu.
Joy Caneba, now COO and EVP of AirAsia Zest, said tickets to Puerto Princesa, Davao, and Cagayan de Oro will go on sale starting Monday, October 14.
AirAsia Zest will fly to Davao and Cagayan de Oro daily while flights to Puerto Princesa will be offered four times a week.
“For as low as P533 all-in fare, you can go to those destinations from Cebu,” Caneba said in a press briefing in Makati.
Travel dates for the introductory promo rate will be from November 15, 2013 to April 14, 2014.
Caneba also announced that AirAsia Zest will be launching daily flights to Kuala Lumpur from Cebu starting December 1.
“When you go to Kuala Lumpur, you can have a fly-through to other AirAsia destinations so you have access now to Australia, China, India and other destinations," said Caneba.
She added that the goal of the airline is to “dominate key hubs” in the Philippines and expand its reach to other Asian destinations.
AirAsia Zest is also planning to add another Airbus A320 to its fleet by the end of the year, increasing its fleet to 14.
Currently, AirAsia Zest flies to nine regional destinations and four international destinations-- Kuala Lumpur, Kota Kinabalu, Incheon, and Shanghai.
AirAsia Zest will announce more regional routes from Manila on October 21, which will also mark the formal launching of the rebranded airline.
Rebranding
Caneba admitted that the firm is still recovering from the losses incurred in the grounding of Zest Air flights in August 16, saying the incident is a “chip on the shoulder” of the low cost carrier.
“The strategic plan of Air Asia is to end the year in a positive note…We want to prove that we still have the support of the public and with this rebranding, it will turn things around for us,” she said.
Caneba believes that the AirAsia brand will help increase passenger traffic and restore confidence in the airline.
“With the AirAsia name on board, we feel that we will be able to offer better service and convenience to the passengers. There will be a lot more services and products that will be rolled out in a couple of months and years to come,” she said.
More equity
Caneba said AirAsia Philippines is planning to increase its stake in Zest Airways Inc., but the move needs to be approved by both houses of Congress.
She said the airline has informed the Committee on Franchise of the House of Representatives and submitted its corporate documents to signify its intention.
“A franchise is also a law and there is a certain process that we have to go through in both houses. The basic requirement is the intention to acquire more equity and the transfer of controlling interest. You have to inform Congress who will be acquiring and who will be transferring,” she said.
AirAsia acquired an 85% economic interest and 49% voting rights in ZestAir, as well as a 100% interest in Asiawide Airways Inc.
ZestAir, in exchange, received $16 million and a 13 percent interest in AirAsia Philippines.
AirAsia is now eyeing to increase its 49 percent stake in ZestAir to a controlling stake of at least 51 percent.
===========================================
AirAsia moves to take control of Zest
AIRASIA Inc., operator of low-cost carrier AirAsia Philippines, has submitted to the House of Representatives a letter of intention to increase its stake in Zest Airways, Inc., a senior official of the Yao-led airline said Friday.
"We have already submitted our letter of intention to the Committee of Franchise of Congress," Zest Air Executive Vice-President and Chief Operating Officer Joy D. Caneba said in a press briefing in Makati City.
AirAsia Philippines needs congressional approval acquire more equity for a bigger stake in Zest Air, which has been rebranded as AirAsia Zest to reflect AirAsia’s investment.
"Hopefully we get it by the end of the year," Ms. Caneba said.
Currently, AirAsia Inc. has a 49% stake in Zest Air. The remaining 51% is held by former ambassador Alfredo M. Yao.
Ms. Caneba said the letter to Congress does not state how much more AirAsia plans to take in Zest Air, but admitted: "The intention is at least 51% and more".
"The basic requirements are the intention to acquire more equity, to transfer the controlling interest. Number two is you have to inform Congress who would be acquiring and who would be transferring (shares)."
NEW ROUTE
AirAsia Zest has also launched new routes from Cebu: Cebu-Puerto Princesa (four times a week), Cebu-Cagayan de Oro (daily), Cebu-Davao (daily), and Cebu-Kuala Lumpur (daily).
Flights along the new routes will start on Nov. 15.
AirAsia Zest currently flies to Kalibo, Puerto Princesa, Cebu, Davao, Tagbilaran, and Cagayan de Oro from Ninoy Aquino International Airport Terminal 4.
"What’s good with the Cebu-Kuala Lumpur (route) is when you go to Kuala Lumpur you can fly to other AirAsia destinations so you have access to Australia, China, and other 85 destinations of AirAsia," Ms. Caneba said. -- L. C. S. Marasigan
Joy Caneba, now COO and EVP of AirAsia Zest, said tickets to Puerto Princesa, Davao, and Cagayan de Oro will go on sale starting Monday, October 14.
AirAsia Zest will fly to Davao and Cagayan de Oro daily while flights to Puerto Princesa will be offered four times a week.
“For as low as P533 all-in fare, you can go to those destinations from Cebu,” Caneba said in a press briefing in Makati.
Travel dates for the introductory promo rate will be from November 15, 2013 to April 14, 2014.
Caneba also announced that AirAsia Zest will be launching daily flights to Kuala Lumpur from Cebu starting December 1.
“When you go to Kuala Lumpur, you can have a fly-through to other AirAsia destinations so you have access now to Australia, China, India and other destinations," said Caneba.
She added that the goal of the airline is to “dominate key hubs” in the Philippines and expand its reach to other Asian destinations.
AirAsia Zest is also planning to add another Airbus A320 to its fleet by the end of the year, increasing its fleet to 14.
Currently, AirAsia Zest flies to nine regional destinations and four international destinations-- Kuala Lumpur, Kota Kinabalu, Incheon, and Shanghai.
AirAsia Zest will announce more regional routes from Manila on October 21, which will also mark the formal launching of the rebranded airline.
Rebranding
Caneba admitted that the firm is still recovering from the losses incurred in the grounding of Zest Air flights in August 16, saying the incident is a “chip on the shoulder” of the low cost carrier.
“The strategic plan of Air Asia is to end the year in a positive note…We want to prove that we still have the support of the public and with this rebranding, it will turn things around for us,” she said.
Caneba believes that the AirAsia brand will help increase passenger traffic and restore confidence in the airline.
“With the AirAsia name on board, we feel that we will be able to offer better service and convenience to the passengers. There will be a lot more services and products that will be rolled out in a couple of months and years to come,” she said.
More equity
Caneba said AirAsia Philippines is planning to increase its stake in Zest Airways Inc., but the move needs to be approved by both houses of Congress.
She said the airline has informed the Committee on Franchise of the House of Representatives and submitted its corporate documents to signify its intention.
“A franchise is also a law and there is a certain process that we have to go through in both houses. The basic requirement is the intention to acquire more equity and the transfer of controlling interest. You have to inform Congress who will be acquiring and who will be transferring,” she said.
AirAsia acquired an 85% economic interest and 49% voting rights in ZestAir, as well as a 100% interest in Asiawide Airways Inc.
ZestAir, in exchange, received $16 million and a 13 percent interest in AirAsia Philippines.
AirAsia is now eyeing to increase its 49 percent stake in ZestAir to a controlling stake of at least 51 percent.
===========================================
AirAsia moves to take control of Zest
AIRASIA Inc., operator of low-cost carrier AirAsia Philippines, has submitted to the House of Representatives a letter of intention to increase its stake in Zest Airways, Inc., a senior official of the Yao-led airline said Friday.
"We have already submitted our letter of intention to the Committee of Franchise of Congress," Zest Air Executive Vice-President and Chief Operating Officer Joy D. Caneba said in a press briefing in Makati City.
AirAsia Philippines needs congressional approval acquire more equity for a bigger stake in Zest Air, which has been rebranded as AirAsia Zest to reflect AirAsia’s investment.
"Hopefully we get it by the end of the year," Ms. Caneba said.
Currently, AirAsia Inc. has a 49% stake in Zest Air. The remaining 51% is held by former ambassador Alfredo M. Yao.
Ms. Caneba said the letter to Congress does not state how much more AirAsia plans to take in Zest Air, but admitted: "The intention is at least 51% and more".
"The basic requirements are the intention to acquire more equity, to transfer the controlling interest. Number two is you have to inform Congress who would be acquiring and who would be transferring (shares)."
NEW ROUTE
AirAsia Zest has also launched new routes from Cebu: Cebu-Puerto Princesa (four times a week), Cebu-Cagayan de Oro (daily), Cebu-Davao (daily), and Cebu-Kuala Lumpur (daily).
Flights along the new routes will start on Nov. 15.
AirAsia Zest currently flies to Kalibo, Puerto Princesa, Cebu, Davao, Tagbilaran, and Cagayan de Oro from Ninoy Aquino International Airport Terminal 4.
"What’s good with the Cebu-Kuala Lumpur (route) is when you go to Kuala Lumpur you can fly to other AirAsia destinations so you have access to Australia, China, and other 85 destinations of AirAsia," Ms. Caneba said. -- L. C. S. Marasigan
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